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Published on: Jun 24, 2026

Difference between Trademark and Design Registration

A design registration protects any new and innovative ornamental design of an article of manufacture. A trademark registration protects a word or words, name, symbol or drawing that is utilised in commerce to distinguish one source of goods or services from that of another. Design Registration Example 2 Design Registration Example 2 Put another way, a design registration would enable the protection of the physical appearance of a distinctive product you are planning to sell to the public (so long as that appearance does not affect the product's function in any way). A trademark would defend the symbols or words you use to identify the product as coming from your specific business. In certain conditions, both forms of protection may be accessible to cover a single design, providing potential rewards for the owner of these rights. To produce a brief synopsis with reference to the registration of design under the Design Act is:
  • No prescribed procedure for the prior publication of an application made relevant to design registration
  • This should be followed by screening any request for entertaining any opposition to such registered application
The procedure as defined under the Designs Act as contained under the Patents Act as well as the Trade Marks Act does not address entertaining any registration opposition. There is a pronounced difference in the legal consequences as defined in Section 10 (4) and 38 of the Designs Act in comparison with Section 31 of the Trade Marks Act that deals with the prima facie validity related evidence, once a trademark is registered.

Unregistered Trademark vs. Registered Trademark

The Trade Marks Act offers statutory rights by means of a registered trademark. However the possessor of an unregistered is not denied legal recourse and representation if his trademark is misused by a person possessing a registered trademark. A design so registered under the Design Act may not be conferred the same statutory rights as that of a more powerful registered trademark under the Trade Marks Act. But, nevertheless can take steps for remedial action against the wrong committed by a defendant by institution by a passing off action. If such steps for action are taken, the plaintiff will have to provide proof in defence that the registered design was made use by him as a trademark which with the purchasing public has created an association with his goods and services and resultant good will.  In due recourse, the success of the plaintiff in the proof of the essential ingredients will play a major role involved in passing off action.

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Frequently Asked Questions

Common questions about Trademark vs Design Registration: Legal Protection Guide.

A trademark registration protects a word, name, symbol, or drawing used in commerce to identify the source of goods or services. On the other hand, a design registration protects the new and innovative ornamental design of an article of manufacture, such as the physical appearance of a distinctive product, as long as it does not affect the product's function.
Yes, in certain circumstances, both forms of protection may be available to cover a single design, providing potential benefits for the owner of these rights. A trademark could protect the symbols or words used to identify the product, while a design registration could protect the physical appearance of the product itself.
The Design Act does not prescribe a procedure for prior publication of a design registration application or entertaining opposition to such an application, unlike the procedures defined under the Patents Act and the Trade Marks Act. Additionally, there is a pronounced difference in the legal consequences as defined in Sections 10(4) and 38 of the Designs Act compared to Section 31 of the Trade Marks Act, which deals with the prima facie validity evidence once a trademark is registered.
The Trade Marks Act offers statutory rights through a registered trademark. However, the owner of an unregistered trademark is not denied legal recourse and representation if their trademark is misused by a person possessing a registered trademark. They can take steps for remedial action, such as a passing-off action, by proving that their unregistered trademark has created an association with their goods and services among the purchasing public and has resulted in goodwill.
A registered design under the Design Act may not be conferred the same statutory rights as a more powerful registered trademark under the Trade Marks Act. However, the owner of a registered design can still take remedial action against any wrongdoing by instituting a passing-off action, provided they can prove that the registered design was used as a trademark and has created an association with their goods and services among the purchasing public.
Section 31 of the Trade Marks Act deals with the prima facie validity evidence once a trademark is registered. This provision highlights the legal presumption of validity and ownership conferred upon a registered trademark, which is a significant advantage over an unregistered trademark or a registered design.
A passing-off action allows the owner of an unregistered trademark or a registered design to take remedial action against any misuse or wrongdoing by a third party. However, the plaintiff must prove that the unregistered trademark or registered design was used as a trademark and has created an association with their goods and services among the purchasing public, resulting in goodwill.
Yes, a registered design can be used as a trademark if the owner can prove that the design has created an association with their goods and services among the purchasing public and has resulted in goodwill. In such cases, the owner may institute a passing-off action to protect their rights.
For a successful passing-off action, the plaintiff must prove the essential ingredients, which include demonstrating that the unregistered trademark or registered design was used as a trademark, has created an association with their goods and services among the purchasing public, and has resulted in goodwill. The success of the plaintiff in proving these essential ingredients will play a major role in the outcome of the passing-off action.
Understanding the differences between trademark and design registration is crucial because it helps businesses and individuals choose the appropriate form of protection for their intellectual property assets. It also helps them understand the legal rights and remedies available in case of infringement or misuse, ensuring they can effectively protect their brand identity, product designs, and commercial interests.