Naturals Franchise

‘Join the Beauty Revolution’

The beauty & wellness industry in India is among the few sectors that remain recession-proof. The salon segment, in particular, is experiencing rapid growth. With a remarkable growth rate, the salon and beauty market has been climbing annually at 25-30%, with a CAGR of 18.5%. Over the coming years, it is projected to grow at a CAGR of 25%. Women's increasing visits to salons compared to men inspired Ms. K. Veena to launch Naturals, a progressive unisex hair and beauty salon. Naturals has been a trailblazer in promoting unisex salons despite their initial unfamiliarity in the Indian beauty market. From its inception to over 600 salons across India, the brand has empowered over 300 women to become entrepreneurs in the past 17 years. Naturals offers women the chance to pursue their passion through its franchise networks. Operations under Naturals commenced in 2001, with franchising and distribution operations beginning in 2006. In this article, we delve into the requirements for starting a Naturals franchise.

Vision of Naturals

Naturals aims to encourage 1,000 women entrepreneurs, open 3,000 salons, and generate about 50,000 job openings by 2020. Our vision is to create a homemaker-free India.

Why Choose Naturals?

Starting a Naturals Franchise is seamless, providing even first-time entrepreneurs with a simple pathway to success. Backed by a well-established brand, setting up a Naturals salon incurs minimal advertising and marketing costs, thanks to the brand's strong market image.

• India's Largest & Most Successful Salon & Spa Chain
• Fastest Growing Chain (2017 Growth @ 4 Salons/Month)
• Commitment to Women Empowerment
• High Brand Affinity

Franchisee Expectations

At Naturals, we look forward to franchisees who embody the following qualities:

• Integrity with respect to Franchise Agreements
• Strong customer and people skills
• Ability to make a long-term investment
• Passion for the brand and drive to achieve
• Willingness to be both the owner and manager

Becoming a Franchise Partner

If you are eager to become part of Naturals through the franchise opportunity, fill out the form and submit your Franchise Enquiry.

Naturals Portfolio

Caters to all customer categories, offering a comprehensive beauty solution under one roof.

A luxurious studio and spa, providing an elevated salon experience.

Designed especially for women, with services rendered by women professionals.

An upscale salon and makeover studio offering international standards in skin care, tattoo artistry, and hair therapies.

Investment and Financial Details

Joining India's leading salon chain involves an approximate investment of 50-55 Lakhs. The franchise start-up fee is Rs. 5 Lakhs. Marketing expenses are estimated at Rs. 3 Lakhs, and recruitment and training fees stand at Rs. 1 Lakh. The annual fee depends on location and business potential. The pay-back period typically ranges from 2.5 to 3 years, with half of the investment due at signing and the remaining within 10 days of the salon launch.

Note: The total investment covers the franchise fee, required training and recruitment fees, interior design, BTL activities, equipment, and more. Property rental advance payments are not included.

Property Requirements for Naturals Franchise

Ideal locations for establishing a Naturals Franchise include high-population residential areas or busy streets. A ground floor setting is preferred, though floors with lift access are acceptable. The required area ranges from 1,000 to 1,500 square feet.

Service Offerings

Naturals offers a comprehensive range of professional services provided with warmth, including:

• Hair Services
• Skin Care
• Bridal Makeup
• Manicure/Pedicure
• Reflexology
• Spa Services

Benefits of Being a Franchise Partner

• Exclusive use of the Naturals brand, enhancing your reputation.
• Gain industry-specific knowledge and business expertise.
• Long-term benefits from marketing and branding investments, aiding in stability and expansion plans.
• Invest only 20% of the total project cost while accessing up to 75% through associations with Indian banks.

Comprehensive Assistance Provided

The Naturals franchising model offers extensive support to help entrepreneurs seize opportunities:

• Site selection and finalization assistance
• Salon design, layout, and interior fitting guidance
• Staff recruitment and training
• Procurement of furniture, products, and equipment
• Comprehensive marketing, PR support, and business generation help
• Continuous operational support
• IT support, including POS billing assistance

The comprehensive process from location finalization to salon launch typically takes 45 to 60 days.

Training Programs

Recognizing the importance of ongoing training, Naturals has established the Naturals Training Academy in Chennai, offering diploma courses aimed at enhancing technician skills. Franchisee training is conducted at the Head Office or Regional Office, with detailed operating manuals provided. The Business Development team and New Salon team assist in opening the franchise, guiding property identification, site development, manpower recruitment, and training. Area managers and trainers support through salon visits, and there's a specialized POS system named LA-Salon with MIS integration as part of the franchise toolkit.

Note: Exclusive territorial rights are not granted to individual franchise units.

Agreement and Franchise Term Details

The standard franchise agreement has a term of 5 years, with the option to renew every 4 years post the initial term.

Target Expansion Locations

Contact for Franchise Enquiries

For franchise inquiries, contact: 9940338581 (South), 8709844957 (North)